Running your eCommerce company is only as easy as the platform you choose. While there is no one-size-fits-all online shopping platform, it is possible to find the ideal fit for your business needs by comparing and contrasting two of the top choices available. Salesforce Cloud Commerce vs. Ecwid is a common question among online business owners. These are two leading eCommerce platforms, but for different reasons. Before you start selling online, use this comparison guide to select the best platform for you.
Salesforce Cloud Commerce
Salesforce Cloud Commerce goes hand-in-hand with the Salesforce Customer Success Platform. It connects the Commerce Cloud with other Salesforce platforms. The main allure for Salesforce Cloud Commerce vs. Ecwid is that Salesforce connects business owners to customer data, sales teams, customers, and commercial operations in one unified location. This makes it easy for users to quickly gain operational overviews that can inform business decisions.
With Salesforce, you can optimize customer service through all phases of the buyer journey. You can engage customers through their preferred devices and methods, capitalize on upsell and cross-sell opportunities, and personalize the entire experience based on past user behaviors. Salesforce Cloud Commerce is highly customer-centric and geared toward business owners who want to prioritize customer relationship management (CRM).
Ecwid is another popular eCommerce platform option. Over 1.5 million merchants in 175 countries use Ecwid to operate their online stores. Ecwid is the number one free online platform. When comparing Salesforce Cloud Commerce vs. Ecwid, both are cloud-based. All users need to do to gain access is sign up for an account. Both platforms are hosted by the companies, so business owners don’t have to take care of server maintenance or upgrades.
Ecwid presents an all-in-one shopping cart and online store solution for business owners. It’s free to join, while Salesforce generates price quotes upon request. To access Ecwid’s more advanced features, users can purchase the $12.50 monthly package or an annual subscription. Once on Ecwid, users can create online stores, sell on multiple platforms simultaneously, accept credit card payments, track orders, and more.
Salesforce Cloud Commerce vs. Ecwid: Which Is Right for You?
Salesforce Cloud Commerce vs. Ecwid is a difficult choice for a reason: both platforms excel at what they do. Ecwid offers easy checkout solutions, smart shipping calculators, inventory tracking, automatic updates, and customizable designs. Salesforce boasts central CRM, channel management, eCommerce features, and brand scalability.
Salesforce Cloud Commerce centralizes, simplifies, and unifies business processes into one simple cloud-based system. Ecwid, on the other hand, presents a variety of options for owners who are just starting a business. While both are great options, Salesforce might be a better fit if you’re a large enterprise or complex business in need of streamlining and scalability. Ecwid is better suited toward startups, freelancers, and small to medium businesses. Consult with Forix’s digital experts to hear more about the two platforms.