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Results
  • 157%

    Increase in Transactions

  • 148%

    Increase in Revenue

  • 77%

    Increase in Site Sessions

Overview

Portland based outdoor supply company Next Adventure had spent over a decade building up their successful brick and mortar store. They wanted to take their business into the world of Ecommerce. They chose local Magento partner Forix to help them develop an effective eCommerce strategy and build an interactive and engaging website on the innovative Magento platform.

The Challenge

Next Adventure didn’t want to fall behind their competitors by neglecting their online presence. They wanted to create an interactive and enjoyable shopping experience for their online customers. Being new to the world of eCommerce, they needed a lot of help getting off the ground and building a website that could scale up as their business continued to grow.

The Solution

Next Adventure partnered with fellow Portland-based agency Forix to build their Magento 1 site from the ground up. Together, we worked to create a fun and engaging online experience for their retail customers. This included integrating their high quality POS system into their Magento site and performing in-depth analytics through Enhanced Ecommerce to help them understand how to best serve their customers.

Next Adventure
Research, UX/UI, and Design
  • Customer Experience Strategy
  • A/B Testing
  • User Testing
  • Search Optimization
  • Merchandising
  • Content Strategy
  • Mobile Strategy
  • Data Analysis
  • Information Architecture
Building a Successful Site from the Ground Up

To bring Next Adventure into the world of eCommerce, Forix built their Magento 1 site on the highly customizable Magento platform. To create their unique user experience, we completed over 25 custom integrations, including integrating their high performing RetailPro POS into their Magento site using RDi. We created custom tracking in Google Analytics to better understand and customize for user behavior, and worked diligently to implement strong site security and quickly remedy any bugs or issues as they arose.

Analytics & Optimization
  • Performance Audit
  • Actionable Growth Strategy
  • Conversion Rate Optimization
  • Advanced eCommerce Tracking
  • Custom Reporting
  • SEO & Search Optimization
Next Adventure
Tripled Gross Revenue On Site

From the time their Magento site launched in 2016 to 2020, Next Adventure has seen their online revenue triple. Thanks to the scalability of the versatile Magento platform, and support from Magento partner Forix, the site has been able to scale up easily to support new product launches and increasing order demand.

Next Adventure
Support & Development
  • Custom Module Development
  • Security & Patch Updates
  • Speed & Performance Improvements
  • 24/7 Emergency Support
  • Compliance Implementation (PCI, GDPR, &ADA)
  • Campaign Support
  • Testing Plans
29% Conversion Rate Increase YoY

By using Enhanced Ecommerce to get high level insights into their users’ habits and on site behavior, Forix was able to guide Next Adventure in optimizing their site for better customer experiences. Google Analytics Enhanced eCommerce provides granular tracking on data like click through and bounce rates, along with on site activity, in order for developers to understand where the site is succeeding and where it is struggling. Forix uses these insights to continually make improvements to the site. Incremental improvements completed based on Enhanced eCommerce data accounted for an average 29% increase in conversion rates YoY since their site launch in 2016.

Next Adventure

The thought of a new website was daunting to Next Adventure. We knew we needed a fresh look and a more robust shopping cart for our site, but our resources were not plentiful enough to take us to that level. We knew what we wanted, we just needed to find the right team to build it. We found the perfect fit with Forix. They have impressed us over and over again with their professionalism and attention to detail.

Next Adventure
  • Dakine

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    37% Increase in Mobile Conversions
       

What Our Clients Say

K
Kevin Bretthauer 5.0

Forix Mobile has an extremely personable touch.
Post on Clutch

B
Barton Dinkins 5.0

The [Forix] team feels like an extension of our company.
Post on Clutch

J
Julia Grupa 5.0

We continue using their team because of their consistent delivery in the past.
Post on Clutch

Isabel Rodriguez 5.0

Forix does great work. I was referred to them by a colleague who said she had a great experience when they redesigned her company site. Really nice to be able to talk to local employees who make good suggestions, but also allow for creativity in the process.
Post on Google

J
Jordanne Waldschmidt 5.0

Forix has a small agency feel with the talent pool of a larger one.
Post on Clutch

S
Steve Clark 5.0

Forix Mobile has made the process very easy for us, explaining things thoroughly
Post on Clutch

Angel Houston 5.0

I worked with Forix to create an ecommerce site for my business. The team is very knowledgeable, friendly and was able to help me understand the intricate details behind making a website that will draw customers. They were fast in responding to my many questions and very professional. They were able to walk me through the steps of making a website which made a big difference. My website has brought many more customers to my business, all thanks to the Forix team. They are a company that I will work with again on future project and I would recommend them to anyone looking to work with a partner to create a quality website.
Post on Google

K
Keith Jacobson 5.0

[Forix] has a great talent pool that clients can take advantage of.
Post on Clutch

T
Timothy Bakula 5.0

Their flexibility and their ability to flesh out unique business requirements set them apart.
Post on Clutch

A
Ali Palmer 5.0

I can’t even put into words how impressed I was with the design experience, from start to finish.
Post on Clutch

Monrovia Plants 5.0

Going through a redesign, Forix has been extremely helpful crafting a UI and sharing best practices for our complicated eComm site.
Post on Google

Manoj Kaninwal 5.0

Great website design.
Post on Google

John Rogin 5.0

An incredibly talented team with a deep level of knowledge and experience on Magento. Things are highly organized and structured which really helps communication with clients to be smooth and transparent. Results oriented and data driven. Highly recommended.
Post on Google

D
Darren Frayne 5.0

They're cool to work with, they're personable, and there's great communication.
Post on Clutch

Nakia Mills 5.0

My company began working with the Forix team in May 2018. So far we have been quite happy with the level of organization and effort they have shown when fixing issues we’ve come across as part of running an ecommerce site on the still relatively new, Magento 2.x platform. We are happy to not find ourselves constantly having to check on the status of a project because the team usually stays on top of the details and keeps in communication with us. I would certainly recommend Forix to any colleague looking for a web development team to help with their Magento website.
Post on Google

J
Josh Lambert 5.0

Their early concept matched our vision almost perfectly.
Post on Clutch

James Dailey 5.0

On behalf of our business, I wanted to take this opportunity to express my sincere appreciation for the outstanding service and commitment your team provided during the redesign of our company website. When I began researching for a web design company, my efforts ceased after I received a call from Chris within minutes of my initial request for information. Chris made me feel confident and thoroughly explained the design and development process. There were times when we were not certain where to find the information we needed to make this a success. Chris offered valuable suggestions that really made the entire process much easier. It was because of this confidence that I knew the team at Forix was the best choice. I know there were several people involved in the design process, however I must also acknowledge Kristen who provided the professional support we needed. Kristen is a great asset to your team and I can't thank her enough for her patience and ability to get things done the way we needed. The support we received from start to finish was admirable. Because of your efforts we are in a better position to effectively market our services. You have put together a great team that makes customers feel respected and valued. Thank you for the outstanding work !!
Post on Google

J
Jayne Jackowitz 5.0

They were so detailed, so honorable, so well-versed in what they’re doing.
Post on Clutch

J
Jacob Wilkerson 5.0

[T]hey were very quick to respond to anything we asked for.
Post on Clutch

John Rogin 5.0

An incredibly talented team with a deep level of knowledge and experience on Magento. Things are highly organized and structured which really helps communication with clients to be smooth and transparent. Results oriented and data driven. Highly recommended.
Post onGoogle

Angel Houston 5.0

I worked with Forix to create an ecommerce site for my business. The team is very knowledgeable, friendly and was able to help me understand the intricate details behind making a website that will draw customers. They were fast in responding to my many questions and very professional. They were able to walk me through the steps of making a website which made a big difference. My website has brought many more customers to my business, all thanks to the Forix team. They are a company that I will work with again on future project and I would recommend them to anyone looking to work with a partner to create a quality website.
Post onGoogle

James Dailey 5.0

On behalf of our business, I wanted to take this opportunity to express my sincere appreciation for the outstanding service and commitment your team provided during the redesign of our company website. When I began researching for a web design company, my efforts ceased after I received a call from Chris within minutes of my initial request for information. Chris made me feel confident and thoroughly explained the design and development process. There were times when we were not certain where to find the information we needed to make this a success. Chris offered valuable suggestions that really made the entire process much easier. It was because of this confidence that I knew the team at Forix was the best choice. I know there were several people involved in the design process, however I must also acknowledge Kristen who provided the professional support we needed. Kristen is a great asset to your team and I can't thank her enough for her patience and ability to get things done the way we needed. The support we received from start to finish was admirable. Because of your efforts we are in a better position to effectively market our services. You have put together a great team that makes customers feel respected and valued. Thank you for the outstanding work !!
Post onGoogle

Isabel Rodriguez 5.0

Forix does great work. I was referred to them by a colleague who said she had a great experience when they redesigned her company site. Really nice to be able to talk to local employees who make good suggestions, but also allow for creativity in the process.
Post onGoogle

Nakia Mills 5.0

My company began working with the Forix team in May 2018. So far we have been quite happy with the level of organization and effort they have shown when fixing issues we’ve come across as part of running an ecommerce site on the still relatively new, Magento 2.x platform. We are happy to not find ourselves constantly having to check on the status of a project because the team usually stays on top of the details and keeps in communication with us. I would certainly recommend Forix to any colleague looking for a web development team to help with their Magento website.
Post onGoogle

Monrovia Plants 5.0

Going through a redesign, Forix has been extremely helpful crafting a UI and sharing best practices for our complicated eComm site.
Post onGoogle

Manoj Kaninwal 5.0

Great website design.
Post onGoogle

A
Ali Palmer 5.0

I can’t even put into words how impressed I was with the design experience, from start to finish.
Post onClutch

J
Julia Grupa 5.0

We continue using their team because of their consistent delivery in the past.
Post onClutch

S
Steve Clark 5.0

Forix Mobile has made the process very easy for us, explaining things thoroughly
Post onClutch

K
Kevin Bretthauer 5.0

Forix Mobile has an extremely personable touch.
Post onClutch

J
Jordanne Waldschmidt 5.0

Forix has a small agency feel with the talent pool of a larger one.
Post onClutch

K
Keith Jacobson 5.0

[Forix] has a great talent pool that clients can take advantage of.
Post onClutch

T
Timothy Bakula 5.0

Their flexibility and their ability to flesh out unique business requirements set them apart.
Post onClutch

B
Barton Dinkins 5.0

The [Forix] team feels like an extension of our company.
Post onClutch

J
Jacob Wilkerson 5.0

[T]hey were very quick to respond to anything we asked for.
Post onClutch

D
Darren Frayne 5.0

They're cool to work with, they're personable, and there's great communication.
Post onClutch

J
Josh Lambert 5.0

Their early concept matched our vision almost perfectly.
Post onClutch

J
Jayne Jackowitz 5.0

They were so detailed, so honorable, so well-versed in what they’re doing.
Post onClutch

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