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From B2B to B2C and Everything In Between
We Specialize in Outstanding eCommerce Experiences

See the impact Forix has had on these brands.


Rigid is the most innovative brand in off-road lighting and power sports. Originators of the LED light bar, their products can be seen on everything from trucks, to ATVs, UTVs and motorcycles.

The Challenge

They came to Forix wanting a state-of-the-art e-commerce experience. The website had to be both exciting, and educational, helping enthusiasts find exactly what they wanted for their vehicles.

The Solution

Forix has deep experience in the automotive space. An intuitive product wizard was designed to help shoppers find products quickly. Forix worked with Rigid to develop a point-of-view experience that showed what different lighting would look like through your windshield, and from above. Beyond that, an Instagram shopping integration lets fans share photos of their custom lighting setups, generating even more direct sales. Rigid now has one of the most impressive websites in the automotive industry.


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